Bulldozer

A Bulldozer toy, part of a design and engineering project for a series of modular vehicles for assembly as part of the Take-Apart (TAP) toys category. The series is intended for ages 3-5 and is adapted to their motoric skills. In the project we created 6 vehicles: a Dump truck, a Front-loader, a Bulldozer, an Excavator, a Cement truck, and a Garbage truck.

The series of vehicles that we have designed is modular (Patent Pending) , parts of different sets can be exchanged to create new and imagined means of transportation - something that maintains interest over time and encourages independent thinking and free imagination. As part of the differentiation and adaptation to the brand, we combined mathematical foundations and elements from the company's work tools such as leveler, protractor, volume meter, etc. These elements were simplified and adapted to each tool in the series according to its structure and the way it works. Applying these principles allowed the toy series to become a member of the STEM (Science, technology, engineering, and mathematics) toy category and gave them additional advantages for the user audience and additional uniqueness over the competitors.

The bulldozer has a protractor on its arms, each raising and lowering of the bulldozer arm shows a different angle between teaching the child by experience to distinguish between 0, 45, 90 degrees. This supports a parent-child discussion around the subject of angles in a way that is adapted to the child's age. The design of the bulldozer, like all the tools in the series, revolves around power and strength. The bulldozer arm has been enlarged to amplify the function and convey strength.